WordPress SEO — Some of the Basics

535B4D54-13D5-485D-AC05-6F7A63AD2FA7.jpgA WordPress blog comes with some of the best built in SEO features one could ask for. However, there is so much more you can do by making sure each post is optimized for maximum SEO. Mainly, by taking advantage of some of the techniques you will find in WordPress SEO Secrets, you will know first hand what you can do on each and every post.

Here is just some of what you will take away from WordPress SEO Secrets:

  • Titles: Keywords (search terms) in titles are very important to search engines. Titles appear at the top of a browser window or in a browser window tab. The problem with blogs is that your headline automatically becomes the title unless you have a plugin that allows them to differ.
  • Post slug names: The post slug is the virtual file name of a blog post. This is very important to search engines. It becomes part of the permalink for a blog post. You need to set up what are known as “pretty permalinks” in WordPress, and you need to edit the slug for SEO reasons. You want to use important keywords in the slug, just you do for the title.
  • Headings: In your WordPress blog, you can use various heading levels when writing posts to break up the content into sections. Search engines pay attention to keywords in headings. Many people don’t know how to see the controls for headings in WordPress. You have to click on the “Kitchen Sink” button on your WordPress toolbar (barring special buttons added by certain WordPress plugins, it should the last button on toolbar above the write box). Once the second row of toolbar buttons is revealed, use the “Format” drop-down to set headings.
  • Text content: Of course the content of the post must be relevant to a searcher’s needs. Use the same words in the post the searcher would use in a search (keywords). Use them as frequently as you can while still sounding natural (read it out loud to test). Think of it this way: if your searcher has a question, you want your post to be the answer.

Don’t forget, tomorrow, January 7th, 2009 a study course will be available on WordPress SEO, called WordPress SEO Secrets: Search Optimization Magic for WordPress Blogs, and it will explain how to do all of this step by step in words, audio, and video.

Oh, and here is a small sample of what you are going to get with WordPress SEO Secrets: Search Optimization Magic for WordPress Blogs.

Word Press SEO Secrets Sample

Also don’t forget to subscribe to the Blog For Profit Newsletter. We include information in the newsletter we don’t feature here on the blog. And when you subscribe, you get a free copy of our eBook , Blogging Tips to Help You Blog.

About The Author
Grant Griffiths is founder of Blog For Profit and co-founder of Headway, the first Drag and Drop WordPress Theme Framework. You can follow Grant on twitter at @grantgriffiths
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