A well done blog is a great source of information for its readers. However, one area I have seen some bloggers forget when doing their blog is the importance of the category list. Under the three blogging platforms I use, TypePad, Moveable Type, and WordPress, categories are used for the post.

The category list is important for two big reasons.

When you have readers come to your blog, it is the category list where they tend to go to find information on your blog. In designing your blog, you should try to limit your categories to no more than 20. And you should place the category list in a location that is easy to find. Don’t make your reader hunt for the “index” to your blog. Once you get them there, your goal should be to keep them there as long as possible.