I wish I had a dollar for every time I have heard someone say that. “I don’t have time to blog…” Quite frankly, if you think blogging is a fit for your business or professional service firm, you don’t have time not to blog.
Do you have time to do marketing? Do you have time to increase your business and your bottom line? If you are serious about your marketing program, you will find the time. Besides, if you are not spending that time blogging, chances are you are going to be spending the time you could be blogging on something else. You need to ask if the other activity you are engaging in is as productive and beneficial for your business or firm as blogging could be.
I am not going to sugar coat it or mislead you at all. Blogging takes a commitment and it takes time. If you are serious about having a blog and doing it right, it is going to take a solid commitment from you.
So, do you have the time to blog?
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