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Is This Magic Word Missing from Your Marketing?

One day not too long ago, I was out running errands with my step-daughter and granddaughter. My granddaughter is five. I decided to treat everyone to some lunch at McDonald’s. As we turned into the parking lot, I asked my granddaughter “What restaurant is this?” She’s just barely learning to read and write simple words, [...]

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5 Simple Ways to Dramatically Improve Engagement on Your Blog

Getting people to your blog is something everyone wants to know more about, and there’s no shortage of blog posts about that. But what happens after people arrive? Are you blowing a chance to engage them because you haven’t even thought about an engagement strategy? I’m going to show you how to do five simple [...]

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Why I Don’t Care if Teens Aren’t Using Twitter (and Why You Shouldn’t Care, Either)

So the news is out that teens aren’t using Twitter all that much. Gasp. Oh, no. All this new-fangled social media stuff is supposed to be for the youngins, right? There must be glitch in the Matrix, or something, if the kool kidz aren’t using Twitter. The average age on Twitter? Turns out to be [...]

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