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Today is Valentine’s Day, and you might wonder what the heck that has to do with blogging, never mind blogging for profit.

Patience, Butterfly, I am about to tell you. Let’s start by reading this article. What we have here is a portrait of a small business, OKCupid.com, founded by a few math geeks, trying to compete with dating site behemoths, in the form of Match.com, PlentyOfFish.com, and eHarmony.com. If you watch TV at all, You’ve seen [...]

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