Author Archives: Crys Williams

Crystal is the publisher of Big Bright Bulb. Big Bright Bulb's purpose is to seek out and suggest the best online tools for tiny businesses with tinier budgets but big ideas. To see what she's found this week, visit Crystal at Big Bright Bulb.

It’s All An Experiment

There are a zillion things you need to do to build a profitable blog, right? I mean, there’s traffic building and content writing and product creation and reputation fortifying and comment encouraging and a bunch of design stuff and on and on. And on. Fortunately, there’s a mountain of resources—online and offline—with suggestions, ideas, and [...]

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PayPal: 5 Things You Maybe Didn’t Know

If you’re going to blog for profit, you’ll need a way to accept shopper’s money for whatever you are selling, whether that’s a service, products, advertising, or memberships. With the shopping cart comparison I’m doing, I know a dozen decent ways to do just that. Some are easier than others, some are cheaper, and some [...]

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5 Cool Shopping Carts for WordPress

I’ve been looking over shopping carts for weeks, and wow. All carts are not created equal. Good developers make a cart that works. Really good developers know we need— A smoothly paved checkout for our customers, not one filled with roadblocks and speedbumps (like registration and logins), The shopping cart to look a lot like [...]

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Minding Your Ps

Roger C. Parker wrote about planning your blog content awhile back. He offered a diagram for success that put writing in between Planning and Promotion, with well-earned Profits as the result. It’s a great visual, and there are a few more Ps to add: Purpose, Personality, Persistence, and Patience. I don’t have a cool visual [...]

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