I post daily, and this post is always the hardest one I write every month. Here’s the comparative process: Writing for my blog Get up, load up the New post window, stare at it for 1-2 minutes while I come up with an idea, mentally write the structure while choosing an image, easily write 600 [...]
Author Archives: Catherine Caine
How to be Controversial (Without Being a Jerk)
Blogs are getting more and more competitive as a thousand new bloggers join the crowd every day, and we all know that being bland is a great way to be forgotten. Much better to be bold and controversial, right? Possibly not. It’s so, so easy to step over the line from “honest voice, telling it [...]
Blog for Profit? What KIND of Profit?
“I sell something and the money left over after costs is profit.” That’s the definition of profit we use most often – and it’s a very narrow one. If we broaden our definition past money exchange, profit is benefits that are greater than our investment. Our investment We spend years learning about a subject. We [...]
Passion And Action – The Advice I Wish I’d Been Given
I have a sister who is 12 years younger than me, and I enjoy passing on my wisdom to her. Mostly this takes the form of music recommendations, but sometimes I pass on something that really matters. Here’s a nugget of wisdom I wish someone had shared with me when I was her age: Passion [...]
Structure your posts for better impact
Have you ever given any thought to how you structure your posts? It makes a big difference in how much and how thoroughly they’re read. Here’s some clever tricks you can try to improve your post’s structure. Don’t bury the lead (Or bury the lede, if you want to be an anachronistic word snob. Which [...]
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