It has happened to all of us. We post some good tweets, at least we think they are. Or we send some good links to twitter. And what happens, we get a few unfollows. Even worse, you use one of those stupid twitter tools to see who has unfollowed you and it gives you the post they left on. Dumb idea by the way.
The problem is too many people on twitter are way to concerned by the numbers and their follower numbers to be specific.
Don’t pay attention to unfollows
I don’t even know when someone unfollows me and I don’t keep track. To be honest, I don’t give a care. There are many reasons people unfollow or don’t follow you at all. The thing to remember is this. Focus on being you and providing value to your followers and the right people will stay with you.
Don’t be so hung up on your follower numbers that you miss the biggest advantage and benefit of twitter. Twitter gives you the chance to build a community of like minded people. It also gives you the chance to listen in on conversations between some of the big influencers in your niche. So, who cares if someone unfollows you? You shouldn’t.








